Every communication is two conversations: the content and the body language. When the two are aligned, a speaker can be powerful — even charismatic. When they are not aligned, the audience believes the non-verbal every time.
An interesting post at Harvard Business on the importance of body language. Barack Obama is widely regarded as one of the most accomplished speakers in world politics. This article offers a critique of his body language and demonstrates how essential it is to match the visual and the verbal messages.
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